AI Insights · Timothy · March 2022
Top 5 Celebrity Games Performance in New Zealand Q1 2022
Analyzing the performance of the top 5 celebrity games on a unified platform in New Zealand during Q1 2022 reveals interesting trends in downloads, revenue, and active users.
The first quarter of 2022 saw varied performance among the top 5 celebrity games in New Zealand on a unified platform, combining data from both iOS and Android users. Here’s a closer look at the weekly downloads, revenue, and active users for each game, sourced from Sensor Tower.
Streamer Rush from MagicLab started the quarter with modest downloads, peaking at 4.9K in the week of January 10. However, the game experienced a downward trend in downloads, ending March with approximately 439 weekly downloads. Weekly active users followed a similar pattern, starting high at 6.1K in mid-January and gradually declining to about 1K by the end of March.
Idle Streamer — Tuber Life by WAZZAPPS GLOBAL LIMITED showed relatively stable weekly revenue, with minor fluctuations between $30 and $76 throughout the quarter. Weekly downloads saw a peak of 380 in mid-January, but tapered off to around 99 by the end of March. Active users also showed a downward trend from 893 in January to 516 in March.
Vlogger Go Viral: Tycoon Game from Tapps Tecnologia da Informação Ltda. had a significant revenue spike to $119 in mid-February, but revenue dropped to zero for the last three weeks of March. Weekly downloads remained relatively steady around the 200 mark, with a slight decline towards the end of the quarter. Active users peaked at 495 in early February and decreased to 282 by the end of March.
Lamar - Idle Vlogger by Crazy Labs experienced variable revenue, peaking at $199 in mid-January and then maintaining a range between $50 and $146 for the rest of the quarter. Downloads showed a gradual increase, reaching a high of 321 in late January before stabilizing around 120 by the end of March. Active users followed a similar trend, peaking at 608 in late January and stabilizing around 373 by the end of March.
Lastly, Become a Celebrity from Lion Studios saw a peak in weekly revenue of $72 in both late December and late March, with periods of zero revenue in between. Downloads remained consistent, averaging around 200 per week, with a slight dip in February. Active users started strong at 1.7K in late December and maintained around 1.2K through the end of March.
These insights are sourced from Sensor Tower, where more detailed analytics and trends can be explored.